The ŠKODA Prize for Indian Contemporary Art was designed and developed as our deliberate attempt to create one of the world's great Art Prizes. We, very consciously, modeled the ŠKODA Prize on the format followed by other major international Art Prizes, with the Turner Prize the example used most often. It is our ambition to have 'The ŠKODA' mentioned in the same breath as 'The Turner' one day. With the recent seismic shift in the world's financial order a first echo of the long, grinding and remorseless changes in global demography, it is an ambition that may come sooner that any of us think.
The Justification for producing a world class, Contemporary Art Prize was simple. The ŠKODA Prize exists to showcase all of India's exhibiting Artists on a single platform - as a single snapshot in time. It exists to uproot and publicize new talent, and to create new heroes of Indian Art. It exists to provide a single, annual focal point for Indian and International collectors, galleries, museums, dealers and institutions to follow and chart the story of Indian Contemporary Art. Finally, and in my mind at least, it is a window for the outside world to see in to a modern India that is carrying the weight of its history into a challenging 21st Century. It will be India's artists and writers that see and catalogue this journey at first hand. The ŠKODA Prize for Indian Contemporary Art will catalogue their journey.
My most heartfelt thanks to ŠKODA Auto Ltd, whose steadfast support and innate understanding of what we are doing and why, has both enabled and enriched the project from its inception.
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